Most Innovative Designers of 2016 – AARONBDUKE
A candid conversation with Aaron B Duke, owner of AARONBDUKE, an international luxury lifestyle design and architectural coordination studio – created with a vocabulary of classicism, textural, predominately neutral-hued palettes, sophistication, and timeless design solutions.
How would you describe your aesthetic?
Modern luxury with a classic and timeless style.
Where do you go for inspiration?
The world around me is my inspiration and constant source of education and enlightenment. Traveling internationally allows me to immerse myself in art, architecture, fashion, culture and history, but lately, a lot of my inspiration has been local. Los Angeles is experiencing a Renaissance in the visual and performing arts. I frequent galleries and museums to stay connected to local art, costumes, and historical content. I also adore going to dance or theatrical events and the experience of a live performance.
What is your favorite part of designing a home or project?
The process. Often times, I feel as though I experience the home design before my clients. Countless hours are spent identifying the finest finishes and fabrics, exquisite furniture, and perfect lighting. I hand-pick a dream team of architects, landscape designers, and crafts people who are as committed to excellence as I am. As the process evolves, I love seeing and feeling the enthusiasm a client exudes once they experience what were once sketches and drawings being brought to life in the design, craftsmanship, and execution of their home.
How do you strike the balance between your work and your home life?
There is no typical day for me. It’s why I enjoy what I do so much. Some days, I’m curating our social media or blogging about a new design discovery.
Other days, I might be creating drawings for custom furniture or millwork. And in-between, I’m always meeting face to face with my clients. In every facet of my business, I’m always ensuring that our clients are receiving the luxury lifestyle they are accustomed to.
Does the LA aesthetic inspire your designs?
Absolutely. Los Angeles has so many different styles and aesthetics within each neighborhood that cater to the modern luxury clientele. We are very global and influenced by others’ cultures
and customs. Los Angeles’ aesthetics is as diverse as the people who live here.
What is luxury to you?
There is something about a luxury brand that makes it luxury. Sometimes it’s the look and feel, beautiful advertising, texture, the service your receive, the money you pay – and
sometimes it’s a little bit of everything. Many times, it’s an experience you can’t quite put your finger on, but you know it was special.