BUILD Architecture Awards 2025 Across the retail, hospitality, and recreation spheres where B. Russo Designs’ presence is strongly felt, having a design that catches the eye and draws people in is a must. Many businesses fail to recognise this however, resulting in spaces that can feel tired, dull, and uninspiring. Leveraging his decades of experience and a team of dedicated and qualified individuals, Bruce Russo does everything in his power to transform a client’s space into something tremendous – increasing traffic and invigorating consumers. Beginning by understanding a client’s goals before going even further to get to the bottom of the full potential of a project, B. Russo Designs asks the right questions and works closely with the client to see their vision brought to life. This commitment translates to measurable outcomes – outcomes designed to boost sales and magnify visibility, all whilst reducing construction and energy costs and producing new efficiencies. These are just some of the ways that Bruce and co. deliver results that transcend architecture. The firm delivers a number of highly specialised services under this broader design-build umbrella, with these ranging from prototype design and engineering through the space management, 3D visualisation services, and more. All of them efficient and innovative solutions are bespoke and designed to seamlessly fit with the specific nature of a client’s project and allotted budget. The result is that, Most Innovative Architecture Firm 2025 – South Central USA & Best Hospitality Redesign Project 2025 (USA): Cafe Salsera Going well beyond architecture to deliver results that far exceed traditional design and consulting firms, B. Russo Designs in Texas is a bespoke developer and designer specialising in restaurant and retail concepts. The firm, which is anchored to more than 45 years of experience in the design-build environment, has a track record for far exceeding the expectations of not only its clients, but their patrons as well. We caught up with Bruce Russo, the firm’s president and founder, to find out more. regardless of its nature, an organisation experiences both rejuvenation and a newfound sense of pride. It is thanks to this process of demonstrably impacting performance through the provision of high-quality services that B. Russo Designs has secured a host of prestigious clients over the years, ranging from restaurateurs and retailers through to property developers and those who own corporate facilities throughout Texas and beyond. As Bruce told us, “75% of our business comes from repeat clients”, highlighting the enduring strengths of the firm’s partner-led approach and the measurable results it garners at every turn. “We basically become a partner to the client, maintaining the focus and drive of the project from start to finish.” On the back of these long-standing relationships, B. Russo Designs has the pleasure of being able to return to many sites and refresh interiors and designs every once in a while, keeping things current and up to date. More recently, this was the case with Cafe Salsera in Dallas. Having designed and built the initial space 11 years ago, Bruce and the team were invited back to perform a renovation – updating the venue so that it would be a better fit in the ever- evolving neighbourhood, in an area where the nightlife had taken off thanks to live music and DJ venues. B. Russo Designs
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